The Evolution of Digital Services

Everyday you interact with countless service providers with their own digital channels, contacts, user names, passwords and payment arrangements.

By using digital channels to connect with consumers, providers have improved their efficiency and lowered the cost of service delivery. Unfortunately, many of these gains have been made at the expense of consumers who are expected to serve themselves through apps, chats, emails, bots, websites, messages or wait for hours in phone queues to talk with a human.

Consumers have become data-entry and record keeping clerks wasting hours every week juggling contact channels just to be served. Poor customer experience leads to lower brand loyalty. This situation doesn't suit anyone.

Making matters worse, consumers are also subject to daily cyber-security threats, robo-calls and a increasing deluge of 'spray and pray' mareketing noise.

Pixies are digital natives that can talk to service channel interfaces and take over the data-entry and service management work for consumers - and they don't get bored or frustrated! Even better, pixies can surprise and delight with new service experiences and suggestions that remove the need to search for alternatives.